Only For Originals Image was founded in Paris and explores imagery through constant experimentation, from analog processes to digital innovation and AI. Drawing on rare fashion archives and deep image knowledge, we repurpose cameras and techniques to create unexpected visual effects. Our vision is to merge art and fashion, generating immediate impact while opening new spaces for brands within the artistic field. This is the path we want to push further, shaping image as both creation and art.

Founders

Nickolas Lorieux

Photographer & Art Director. Visual storyteller with intent and precision.
Trained at Arts Décoratifs in Paris and SVA in New York, then worked alongside Patrick Demarchelier. Campaigns and editorials include Lanvin, Hermès, Isabel Marant, YSL Beauté, Lancôme, Valentino Beauté, Vogue, Vanity Fair, Harper’s Bazaar, and Angèle’s Nonante-Cinq cover.

Jasper Pfrunder

Business & Development. Strategy, client vision, and scalable creative flow.
Early career at Elite; co-founded Beholder (AI scouting) and Elhorria (fashion and innovation); work in blockchain for fashion. Since 2019 he co-owns the Karl Lagerfeld photographic estate.